⎯⎯   01

The Making of Magic Dough

It all begins with our signature dough — the heart of every Van Wonderen stroopwafel. Made fresh each day, this golden mixture combines flour, butter, brown sugar, milk, yeast, and just a touch of spice. It’s soft, rich, and full of flavor.

Our team kneads, rolls, and shapes the dough by hand — a process rooted in tradition and perfected over time. No shortcuts. No rush. Just patience, craftsmanship, and the start of something truly special.

⎯⎯   02

Golden Toasting

With the dough perfectly shaped, it’s time for the magic of heat. Each ball of dough is gently pressed between our traditional irons until it’s thin, round, and baked to golden perfection.

This step is all about timing — just seconds too long, and the magic is lost. But in the hands of our expert bakers, every waffle comes out crisp on the outside, soft on the inside, and beautifully golden. The smell? Absolutely irresistible.

⎯⎯   03

Almost There…

Fresh from the iron, each waffle is carefully trimmed by hand into a perfect circle — warm, golden, and ready for the next step. The outer edges are gently removed to reveal a smooth, even surface that’s just right for filling.

This moment is all about precision and timing. The waffle is still soft and flexible — just long enough to prepare it for its irresistible heart: the caramel.

⎯⎯   04

Liquid Gold

This is where the magic truly happens. Our signature caramel – slow-cooked with brown sugar, butter, and a hint of cinnamon – is generously spread onto the freshly baked waffle.

Still warm and silky, the caramel seeps into every groove, creating that perfect chewy texture we’re known for. One half gets the golden layer… the other seals the deal.

Every bite starts right here.

⎯⎯   05

The Final Touch

This is where creativity meets indulgence. Each freshly filled stroopwafel gets dipped in rich Belgian chocolate and finished with a generous layer of toppings — from crunchy nuts to fruity flakes or sweet surprises like this vibrant raspberry crumble.

Every topping is hand-applied with care, making each waffle one-of-a-kind. Beautiful to look at. Even better to taste.

This is not just a treat — it’s a moment of joy.

⎯⎯   06

The Taste of Wonder

After all the care, craft, and creativity — it’s time to enjoy. Every Van Wonderen stroopwafel is a celebration of tradition and taste, made to surprise, delight, and satisfy.

Crispy. Chewy. Rich. Sweet.

From the first bite to the last crumb — this is more than a waffle.

It’s a little piece of wonder.